15MarHow to be a Photography Expert

Be a Photography Expert – Simply Make the Decision Becoming a photography expert is considerably easier than one might imagine. You simply decide. If that one line were the extent of this article – and you pondered it long enough – you’d understand the weight of the advice. It is that simple. It’s been said […]

1MarYour Photography Marketing Big Promise

Your Photography Marketing Big Promise What makes you so special? In this short five minute video, we’ll discuss the process and reasoning behind defining what business you’re really in – and what makes you and your business different than everyone else.  CLICK HERE TO WATCH THE VIDEO

24FebHigh Key Portrait Lighting With Speedlights

High Key Portraits Minus the Studio I have to admit I struggled a little with high key portrait lighting in my Garage Portraits business model this year. Part of it was in my own head – thinking I was taking too long getting it set up correctly. But the thing is – once you have […]

23FebYour Photography Marketing Voice

A Major Tip for Developing Your Photography Marketing Voice If you’ve been around the Portrait Expert for any length of time I think you’d agree, most everything I write here is in my particular – often sarcastic – voice. To get the most from your social media and traditional marketing efforts it’s important your potential […]

23FebYour Photography Marketing Call to Action

Build Your Photography Business by Telling Your Clients What You Want Them to Do Including a call to action in every piece of your photography marketing is vital to improving your marketing results. In this short – just over four minute – video, we discuss the reasoning behind using a call to action in all […]

23FebCharitable Photography – Doing a Photo Booth for Fun & Profit

Charitable Photography – The Perfect Marketing Opportunity Had a question recently from a member who’s been asked to provide a photo booth for a local celebratory event. They have some ideas on what they’d like to provide but needed help with how to make it profitable for themselves. ALWAYS the key – charitable or not. […]

20FebCropping Images and Image Aspect Ratio

Had a question recently from a member who needed some help with cropping their images. While it may be second nature to many of you there are numerous options to consider so I created a short video. If you have questions by all means let me know. We’ll also add this to the Photoshop Lessons […]

9FebOur First Photo Contest

Valentine Photo Contest – Win an Amazon Kindle   I am really pumped about this! It is going to be awesome fun. Starting at noon CST, Thursday, February 9th, 2012 on the The Portrait Expert Facebook page; THE PORTRAIT EXPERT we’re hosting our first photo contest. It has a Valentine’s Day theme. Create an image that […]

8FebThree Simple Steps for Gaining Clarity on Your Goals

“Would you tell me, please, which way I ought to go from here?” “That depends a good deal on where you want to get to,” said the Cat. “I don’t much care where–” said Alice. “Then it doesn’t matter which way you go,” said the Cat. Don’t make the same mistake Alice made. In this […]

19JanHow to customize card templates – Two cool videos

Today I’m including two short videos on how to customize any of the card templates you might buy from the new Portrait Expert template page. Go here to check it out: CARD TEMPLATES The first video is basic customization of the invites and the second one details how to create your own custom school logos for your […]


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